Course Introduction

Textbook

• Essentials of Business Development 2 (Custom Print)

Case Studies

• Hansson Private Label, Inc. 2010, Harvard Business School, Stafford, Erik, Heilprin, Joel L., Devolder, Jeffrey
• Crown, Cork, and Seal in 1989, 2011, Hard Business Review, Bradley, Stephen P.
• West Jet Airlines: Information Technology Governance and Corporate Strategy, 2013, Harvard Business Review, Munro, Malcolm C., Khan, Sharaz

eTexts

• Getting Under the Hood of an Annual Report, 2013, DABittar and Associates, Bittar, Donald
• A Good Business Plan is a Beautiful Thing, Trunity,2014, DABittar and Associates, Bittar, Donald

Sample Excel Files for Demonstrations

• Please Download these Sample Excel Demonstration Files 

Your grade in this course will be based on our evaluation of your performance. We will base this evaluation on your demonstrated competence on the following assignments:

Grade Scale

A: > 90%

B: 80% – 89.9%

C: 70% – 79.9%

D: 60% – 69.9%

F: < 60%

Case Study Discussion

You will be completing three case studies during the course. The cases will form the basis for answering a series of Discussion Board questions. Grading will be based on how well you answer the questions, including the depth and insight you demonstrate on each topic.

Please refer to How to Conduct a Case Analysis

Suggested Practice Problems

The Suggested Practice Problems are assigned to help you learn the concepts covered in the assigned readings. An answer key is provided to allow you to check your work. The Suggested Practice Problems will not be graded; however, you are strongly encouraged to work the problems to verify your understanding of the important concepts.

Using Excel in the Statistics Segment

For the statistics segment in Weeks 4 and 5, you will need to activate the Data Analysis pack in Excel and install Data Analysis Plus in Excel. Please follow the links below for assistance.

Here is a link that details activating Data Analysis in Excel 2013:

https://support.office.com/en-us/article/Use-the-Analysis-ToolPak-to-perform-complex-data-analysis-6c67ccf0-f4a9-487c-8dec-bdb5a2cefab6

Here is a link for Data Analysis Plus:

http://www.kellerstatistics.com/KellerStatistics/DataAnalysisPlus

Please note that these add-ons may not be compatible with Microsoft Excel 2016.

 Financial Calculator

There are many free financial calculators available online that can assist you in this class. A couple that you may find useful are:

• http://www.calculator.net/finance-calculator.html
• http://www.calculatorsoup.com/calculators/financial/

In addition to your professor in this class, we have made arrangements for you to access an online tutoring service if you want to get extra help with math and writing. When you click on the link below, you will automatically be logged into a website for the tutoring service, offered by Smarthinking. No account setup is necessary and there is no additional cost to you for this service. You will see on that page that you have the option to schedule a session with a tutor, submit a question, or submit your writing for feedback.
www.smarthinking.com